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CBD: Capturing Growth While Managing Risk

Despite CBD’s evolving and uncertain worldwide legal status, the CBD industry is growing exponentially. The U.S. CBD market is projected to hit $16 billion by 2025 and the global cannabis market (including CBD) may hit $272 billion by 2028. To capture market opportunities while avoiding regulatory scrutiny and card brand pushback, the payments industry must stay up-to-date on CBD’s legal status and understand industry risk. In this webinar, VF|G2 provides regulatory updates for the world’s largest markets and highlight four major areas of risk. Watch our 60-minute session below to learn more.

This presentation covers: 

  • How to navigate CBD jurisdictional chaos
  • How to make marketing claims that won’t land you in FDA/FTC hot water
  • The four CBD merchant risk areas—Entity, Product, Marketing, Jurisdiction
  • A new trend: CBD products marketed as OTC drugs
  • UL’s CBD product validation process

Click here to download the presentation deck.


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