Know Your Customer (KYC) due diligence is more than just an industry requirement. Beyond avoiding bad actors, KYC plays a critical role in helping you grow your merchant portfolio by identifying applicants that best match your company’s target profile.
This guide will help you:
- Increase revenue by ensuring all merchant offerings fit your portfolio criteria
- Evaluate positive and negative consumer sentiment to find better merchant fit
- Reduce risk by avoiding common tricks used by potentially fraudulent or high-risk merchants to fool underwriters
